Bus 2.0 Identity and Bus Wraps

The Minnesota Valley Transit Authority partnered with the University of Minnesota Intelligent Vehicles Lab to implement new ITS (Intelligent Transportation System) technologies on some of their buses to improve service delivery. The MVTA wrapped the 10 buses in a "Bus 2.0" identity to publicize the improvements.

Three designs highlight various features of the smart technology.

Client:

Minnesota Valley Transit Authority

 

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image courtesy of MVTA

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