Waukesha Metro Transit Information Posters
First place APTA AdWheel Award winner
As is the case at many transit facilites, Waukesha Metro's downtown transit center contained poster boards cluttered with tacked-up schedules, maps and other information.
As part of Waukesha Metro's rebranding program, I designed unified posters to fill these existing display cases with clear, concise information.
Some of the graphics, like the system map, came straight from their existing printed brochures. By smartly designing these posters, updating them is quick and easy when changes are made to routes or schedules.
In addition to the transit center posters, a standard design was developed for information posters to be displayed in bus shelters. These posters contain departure times from that particular stop, the route map and other transit information.